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Also known as the “leaderboard,” banner advertising is a 728x90 pixels and is a simple but efficient format. It can be on the top or bottom.
Also known as the “MPU,” this 300x250 pixel format is as essential and very efficient. It can be placed on the top or bottom of the webpage.
TOP MEDIUM RECTANGLE
300x600 pixels and therefore a Double MPU. Part of the new IAB Rising Star selection and very popular with premium advertisers due to its high impact but uniform size.
One of the first known digital formats utilized, it contains 120x600 pixels and is placed on the right-hand side of your content
300x250 pixels and part of the MPU family. To be placed on the bottom right hand side of your page.
BOTTOM MEDIUM RECTANGLE
Slightly larger than the standard Skyscraper but not as commonly used.
728x90 pixels like the standard Leaderboard but to be placed on the bottom of your website.
970x250 pixels. A "widescreen" format increasingly used by advertisers. It has to be place at the top of your page.
A popular high impact format framing your website with a creative ad message. To note, it’s also one of our most lucrative formats!
Recommended content is placed below your content and includes links to related articles on other websites or advertiser pages.
One of the most requested formats for good reason, the native ads insert themselves automatically, either below or within your content.
NATIVE ARTICLE AUTO
A video advert which is implemanted in between two paragraphs. Content is non-user-initiated and starts when the format comes in view.
An advert which is played before the video that has been selected for viewing. Please note, a good technical knowledge is required to implement it, and the player and the video must be yours.
This pack includes the footer, the interstitial and the over-slide.
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