Category Archives: Advertising market

Google Adsense is undoubtedly the best known and most important player in online advertising in the world.  Indeed, its keyword/banner purchasing platform called Google Ads allows the American giant to benefit from millions of advertising campaigns every day in order to broadcast them on its network of affiliated publishers Google Adsense.

There are numerous platforms which offer different levels of services depending on the publisher’s profile. At The Moneytizer, we do a value scale between our publishers. We are also aware that you don’t always know what’s going on at the technical level. That is the reason why we decided to write this article on everything you do not see and to introduce all the features we offer… to all of our editors! 

Are you looking for a solution that’s able to help you monetize the content of your website or blog through programmatic advertising?

You’ve come to the right place to discover the characteristics of two monetization platforms: The Moneytizer and Adsterra.

On paper, it’s quite simple: we are talking about two monetization platforms which have an impact on the development of your audience (website and/or blog). But how? Thanks to the advertisements! The Moneytizer and Ezoic seem to be great alternatives to Google AdSense. However, which reasons could motivate you to choose one platform or the other? 

If you’re familiar with the term “Header Bidding”, it’s because we use it at The Moneytizer. This technology has progressed incredibly in the programmatic world. Let’s try to understand what is Header Bidding and why it has grown so much over the past few years. 

Nowadays, a lot of publishers use Google AdSense to monetize their website. However, most of them don’t know all of the terms of usage for that platform. That’s why some websites get blacklisted temporarily or even permanently.