Understanding the definitions of words coming from the advertising industry can be confusing. This guide will give you the basics of what you need to know. By understanding the meaning of these words, you can better understand how advertising works and how to use it to your advantage. So let's get started!
Percentage of times a keyword appears on a web page compared to the total number of words on the page.
SEO practice to determine which terms are searched most frequently on search engines.
Words and phrases typed by users into search engines to find information on a particular topic.